• Comfy clothes make happy people

    We make the kind of clothes that make you feel good to wear. It's what great wardrobes are made of.

  • WE'RE GOING THE DISTANCE

    We are a small brand with big dreams and an eye on the future. We start with quality fabrics that make you feel good to wear, and add a little magic in the making. We hope our offerings speak to your own lifestyle and goals, and invite you to share this journey with us.

  • It's all about the details

    Attention to detail goes into each and every piece that leaves our shop.

  • STYLE THAT SPEAKS

    Whether you're hitting the beach or just kicking back on the weekend, we ensure you can always get exactly the look you're going for.

  • Handmade is in the details

    We're all about quality fabrics, precise construction, and unique expression. Our clothes feature details you won't find in big box stores—things like creative stitching, color blocking and sizing that grows!

From dream and design
to build, track, and photograph
we touch your order every
single step of the way!
 

Thank you for choosing to shop small and handmade.

Remember, your choices matter. Choose small. I promise you won’t be disappointed.
-Gail Goodman, Huffington Post

Testimonials


Small Shop Heart

We're challenging the way the clothing industry operates. We source small, sustainably, & we sew small, with big impact and tons of love!

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